On this episode of The Patient Physician, the multifaceted Donna Lee McBride shares her insights on the challenges facing private practitioners. Donna serves as the Director of Business Development at NAU Urology Specialists, where she plays a pivotal role in the growth and health of the practice. Donna is also the co-host of the Armor Men's Health podcast. Anchored by her roles in marketing, community outreach, and public relations, McBride provides practical advice for physicians contemplating private practice. She emphasizes the importance of marketing and community outreach for the survival and growth of private practices. Donna also highlights the need for physicians to be involved in the business side of their practice, suggesting that residency programs should include marketing and business development training.
On this episode of The Patient Physician, the multifaceted Donna Lee McBride shares her insights on the challenges facing private practitioners. Donna serves as the Director of Business Development at NAU Urology Specialists, where she plays a pivotal role in the growth and health of the practice. Donna is also the co-host of the Armor Men's Health podcast. Anchored by her roles in marketing, community outreach, and public relations, McBride provides practical advice for physicians contemplating private practice. She emphasizes the importance of marketing and community outreach for the survival and growth of private practices. Donna also highlights the need for physicians to be involved in the business side of their practice, suggesting that residency programs should include marketing and business development training.
Connect with Our Guest, Donna Lee McBride:
https://northaustinurology.com/
0:00 The Patient Physician #4 Featuring Donna Lee McBride
00:07 Introduction and Welcome
00:35 Guest Introduction: Donna Lee McBride
01:00 Donna's Career Journey and Role
02:22 Donna's Funny Patient Physician Story
05:14 The Challenges of Private Practice
07:11 Surviving as a Small Practice
09:25 The Importance of Marketing in Private Practice
21:11 The Armor Men's Health Podcast
27:06 The Importance of Consistent Marketing
27:36 Options for Small Practices
29:26 The Drive Behind Successful Private Practitioners
30:41 The Role of Personality in Private Practice
31:03 The Importance of Seeking Help and Understanding Your Strengths
31:39 Finding the Right Resources and Support
32:46 The Growth and Evolution of a Private Practice
33:16 Maintaining Staff Morale and Engagement
33:38 The Power of Small Acts in Employee Retention
35:10 Balancing Professional Life with Personal Passions
35:31 The Role of Comedy and Charity in Personal Growth
38:17 The Journey into Stand-Up Comedy
41:17 The Challenges and Rewards of Expanding a Practice
42:53 The Importance of Transparency in Practice Management
46:13 The Importance of Regular Meetings in Practice Management
52:20 The Challenges of Hiring in a Growing Practice
53:54 The Meaning of "Patient Physician"